Destination Education
A successful vacation does not start with the visitors’ arrival at the destination. Kaipono Consulting wants to assist in the task to convey and express our client’s identity, values, customs and image appropriately and correctly despite crossing linguistic and cultural borders. Sensitive destinations which might encounter a host resentment to visitors due to past experiences will significantly benefit from interacting and sensitizing potential guests prior to their arrival.
We can produce material and develop workshops and training programs to transfer the correct image of your destination. A better understanding, increased consciousness and appreciation of the destination and a strong accentuation of its people, culture and unique selling propositions will increase booking numbers through well informed and educated trade partners and consumers. Educational campaigns and concepts will also tend to achieve increased and valuable community support at the destination and reduce possible tourism development resentment which will eventually lead to a better and beneficial tourism product.
In order to provide the best educational programs Kaipono enjoys working with a vast pool of resources and collaborations with educators, cultural practitioners, community and industry members.
Services we offer include but are not limited to:
- Consultations and market observations
- Development of educational material
- Development and implementation of workshops and training programs
- Image, identity and brand definition
- Customer Relation Programs